About Us

Welcome to SKF Bholu Bhai, where timeless tradition meets contemporary elegance. Founded in 2005 by Arvind Khandelwal, affectionately known as Bholu Bhai, SKF began its journey in Alwar, Rajasthan, with a vision to offer exquisite women’s ethnic wear. With a diverse collection that includes sarees, suits, lehengas, and a wide range of traditional attire, SKF has become a trusted name in the world of ethnic fashion. Over the years, we have proudly served countless retail customers and partnered with over 2,000 wholesalers across India, building enduring relationships grounded in quality and trust.

Our flagship showroom, located in the heart of Alwar, spans an impressive 18,000 sq. ft., making it the largest in the region. Supported by a dedicated team of over 100 professionals, we strive to meet every customer’s needs, offering the best quality at attractive prices. At SKF, our mission is to bring elegance, affordability, and unparalleled service to our clients. Join us in celebrating tradition with style.

At SKF Bholu Bhai, we believe in the power of craftsmanship. Each piece in our collection is a testament to the skill and dedication of our artisans, who pour their heart into every stitch. Our sarees, lehengas, and suits are designed with a perfect blend of intricate detailing and contemporary styles, making them perfect for every occasion—be it weddings, festivals, or elegant gatherings.

Our fabrics are carefully chosen for their quality and richness, ensuring every piece not only fits perfectly but feels luxurious. We take pride in offering garments that reflect the spirit of femininity, strength, and grace. Whether it’s the graceful drape of a saree, the vibrant charm of a lehenga, or the versatile elegance of a suit, SKF Bholu Bhai ensures you feel radiant and empowered in every outfit.

Quality, sustainability, and customer satisfaction are at the heart of everything we do. Our collections are designed to celebrate you—your style, your personality, and your heritage. Discover the perfect blend of tradition and modernity with SKF Bholu Bhai, where every piece is crafted with care to make you feel exceptional.